Road to Campaign Success: Kidd Shares Insight with AAMVA
Kidd Transportation Group Speaks to Conference Attendees
June 19, 2009
LITTLE ROCK, Ark. – Kidd Transportation Group (KTG) was recently invited to speak at the American Association of Motor Vehicle Administrators (AAMVA) Annual Region II Conference, which took place June 7 – 11, 2009. Themed “E2: Funding the Future with Efficiency & Effectiveness,” the conference hosted 340 attendees including motor vehicle administrations and law enforcement community professionals at the Statehouse Convention Center in Little Rock, Ark. KTG Vice President Tom Derzypolski spoke to conference attendees about best practices for public awareness campaigns and initiatives, sharing case studies on how to build and deploy integrated communication efforts.
Catering to the transit industry’s complexities, KTG is experienced in transportation efforts for not only state organizations and associations, but also special interest groups. Providing research, strategic planning, branding and public relations among its services, a critical component amid all communication efforts remains the Web, which Derzypolski highlighted during his presentation.
“Online presence plays a critical role in informing the public quickly and accurately,” said Jeremy Spinks, Director of 3W Studios, interactive design team and KTG partner division. “Especially in our experience within Florida, the fourth largest state and with many diverse populations, the Web allows campaigns to provide more resources and reach a broader audience. It allows us to better serve communities.”
Next year’s conference will be held in Oklahoma City, Okla. Visit AAMVA.org to learn more. For information on Kidd Transportation Group, visit KiddTransportationGroup.com, call (850) 878-5433 or e-mail Contact@KiddTransportationGroup.com.
About Kidd Transportation Group
Kidd Transportation Group is a division of the award-winning communication design company, Kidd Group, with offices throughout Florida and in Washington, D.C. It specializes in branding and market planning for the transportation industry and provides a menu of communication services, including graphic design and technical rendering, interactive and web solutions, as well as traditional advertising, media buying, and public relations. For more information, visit KiddTransportationGroup.com.
